The Cola Conquest

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The Cola Conquest

The Cola Conquest -

Title: The Cola Conquest
Genre:
Country: United States of America
Studio: CBC Television
Cast:
Crew:
Alternative Titles:
Keyword: exploitation, marketing, consumerism, american culture, advertising campaign, soft drinks, international trade, food and beverage

Overview:The story of Coca-Cola -- the 'sublimated essence' of all that American stands for -- and the century-long competition with its rival, Pepsi-Cola. Challenging, fast-paced, irreverent, serious and funny by turns, it explores the delicious paradox at the heart of Coke: How did an innocuous soft drink come to wield such enormous power and assume such significance in so many people's lives? What does it tell us about who we are and what we are becoming?

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First Air Date: Sep 07, 1998 Last Air date: Sep 09, 1998 Season: 1 Season Episode: 3 Episode Runtime: 26:14 minutes Quality: HD IMDb: 10 / 10 by 0 users Popularity: 0.7468 Language: en

Season 1

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